Including a photograph when advertising your bike will increase the likelihood of you making a quick sale because potential buyers will have decided that this is the type of bike they are interested in buying, before making that all important call.
Fine weather always helps a picture look good, but make sure the sun is behind the photographer, to avoid shadows appearing across the bike. Don't be too ambitious with the type of picture you take.
If you are placing your advert using the online booking system then please ensure that the image you are uploading is in jpeg format (imagename.jpg). The image should be a minimum of 200x200 pixels at 150dpi to ensure the photo will retain its quality when reproduced in the magazine. For the very best results both online and in the magazine we recommend that images are supplied at 800x600 pixels.